|Janet K. Shawgo Indie Author Website||
New authors are always inquiring how I manage to have such a great turn out and experience at my events and book signings. This is a little tidbit on how that happens.
Book signings are an awesome time for authors. It allows us the opportunity to present our work and to meet readers. It can be a scary time for you, too.
I love to talk to people and enjoy explaining how and why I wrote my series. The more knowledge you have about your books the easier it is to present them to a reader.
First, you will need a welcoming table. You want a reader to feel at ease to approach you. Some places provide a table and colored table cloth. I have a lace cover I put over them which changes the environment.
In the past, I have had flowers in a teapot, an old suitcase filled with goodies, a lantern with a battery operated candle. If you have something unusual or different people will stop. You will also want to have items to give away, pens, magnets, book markers. I have recently had small heart sachet soaps to give out.
If you are nervous with your first signing bring a friend or family member to sit with you. You will find that they can help engage readers and it's nice to have someone who can say, “Yes, I’ve read the book, series, etc.”
Remember to smile. Dress appropriately for the signing. If you are at a bookstore be professional, at a winery in the country, jeans would be nice. If you have a costume that has something to do with your book wear it! You will be approached and people want to know why. Awards are another draw to your table, bring them, display them. Be proud you have worked hard and won an honor.
The main thing about Books signings is no matter where they are , bookstore, winery, gift shop, book fairs, just have fun. People remember the person who smiled, laughed, provided a memento, and was passionate about what they had written.